What search engine is best for you as a marketing tool? You have created a website for your business and you’ve filled a lot of useful information. Now you get your website to be recognized and popularized in the index of the World Wide Web. For this you have the following options: “organic search optimization, Pay per click (PPC) These tools search engine marketing on the Internet are a great way to start is very important that you have identified. So I ask you, are exactly how are search engines marketing tools? The search engine marketing begins in the organic search optimization. If you like to go it alone, then Organic Search Engine Marketing is for you.
An organic listing is on the left side of the page and the results are sorted by keywords. For example, if you look at Google’s ice cream links that appear on the page, will appear at the top that have the keyword “ice” a large number of times on their website. Also, if your page has internal links with the keyword, this will be included in the ranking. Search engines like Google, Yahoo, and Dogpile are constantly changing their algorithms. These specialized computer data structures to find the best web sites that represent the keywords that a user searches. Other common names for the algorithms in search marketing are caterpillars or spider. Organic search is the greatest marketing tool. Go for free and companies are not influencing the results. The organic search results also reflect a level of importance in relation to the 10 results that appear in each search. Paid Inclusion If you’re willing to pay to appear in searches, paid inclusions are for you.
This works as follows: You pay money for a site indexed in the search engine, which is organized in a priority queue or organized sequence. Your links remain indexed as long as this operation for the subscription payment. This classification does not promise particular.Como mentioned earlier these are not as credible as the organic search results, but appear on your page, the name and message material results. The links appear on the right side of the search engine results pages and are under the heading “Sponsored Links”. Pay-Per-Click ads in these companies that pay for them are paid every time someone clicks on the ad. The pay per click links are also related keywords, i.e. the link appears when the keyword is entered in the search engine. For an efficient enterprise. Miguel Dominguez.